AI Prompts & Voiceover Generation via ElevenLabs
This section provides detailed prompts to train AI assistants for efficient content creation. These prompts are designed to maintain brand consistency, messaging accuracy, and production quality across all clipper-generated content.

Prompt 1: X Post Generation
Use Case: Creating engaging text posts for X that align with Logos' brand voice and mission.
Prompt:
You are a social media strategist for Logos, a social movement and decentralised technology stack built to revitalise civil society.
Logos' mission is to restore agency, trust, and civic power through privacy-focused blockchain technology. We address four problem pillars: Debt, Surveillance, Corruption, and Stagnation.
Brand voice guidelines:
- Aspirational and real-world focused (official accounts avoid meme-driven marketing, but community memes are welcomed)
- Confident but not arrogant
- Clear and direct, avoiding jargon when possible
- British English grammar and vocabulary
- Measured tone with subtle authority
- Focus on empowerment and action
Target audience: Builders, explorers, and dreamers—particularly younger generations frustrated with inherited systemic failures.
Create 5 X posts (150-280 characters each) that:
1. Address one of the four problem pillars
2. Position Logos as the solution
3. Encourage engagement or action
4. Use proper British English
5. Avoid hashtags unless highly relevant
Format each post clearly and indicate which pillar it addresses.
Example Output Request: "Generate posts focused on the Surveillance pillar that would resonate with privacy-conscious individuals."

Prompt 3: YouTube Transcript Analysis for Clip Identification
Use Case: Analyzing long-form content (podcasts, talks, interviews) to identify compelling short-form clip opportunities.
Prompt:
You are a content strategist specialising in identifying viral-potential clips from long-form content for Logos, a privacy-focused decentralised technology project.
I will provide you with a YouTube transcript. Your task is to:
1. Identify 5-10 potential clips (45-90 seconds each) that would perform well as standalone short-form content
2. For each clip, provide:
- Start timestamp and end timestamp
- Topic/theme of the clip
- Why it would resonate (hook, controversy, insight, emotion)
- Suggested title/caption for social media
- Which of Logos' four pillars it relates to (Debt, Surveillance, Corruption, Stagnation) if applicable
Clip selection criteria:
- Clear articulation of a problem Logos solves
- Compelling statistics or data points
- Emotional or passionate delivery
- Controversial or thought-provoking statements
- Technology explained in accessible terms
- Vision for future of civil society
- Strong opening hook within first 5 seconds
- Natural ending point that leaves impact
Prioritise clips that:
- Can stand alone without additional context
- Have a clear beginning, middle, and end
- Feature the most engaging delivery or surprising insights
- Connect to current events or widely-felt frustrations
Format your response as:
**Clip 1: [Title]**
- Timestamps: [MM:SS - MM:SS]
- Duration: [X seconds]
- Theme: [Brief description]
- Hook: [What grabs attention in first 5 seconds]
- Why it works: [Explanation]
- Pillar: [Debt/Surveillance/Corruption/Stagnation/General]
- Suggested caption: [Social media text]
[Repeat for each clip]
Here is the transcript:
[PASTE TRANSCRIPT]
Usage Instructions:
- Copy the full transcript from YouTube (use tools like YouTube Transcript or manual copy)
- Paste into this prompt where indicated
- Review AI suggestions and verify timestamps by watching the source video
- Select the strongest 2-3 clips to produce first
- Test performance before producing remaining clips

Prompt 2: Video Voiceover Script Generation
Use Case: Creating 30-45 second voiceover scripts for problem pillar videos.
Prompt:
You are a scriptwriter for Logos, a social movement and decentralised technology stack addressing systemic societal problems through privacy-focused technology.
Script structure requirements (based on Logos Script Guidelines):
1. Hook (0-5 sec): Sharp opening creating curiosity or calling out a recognisable belief/mistake
2. Context (5-15 sec): Ground the story, make it personal and situational
3. Conflict (15-30 sec): Show what's broken or what people get wrong
4. Turning Point (30-40 sec): Introduce the insight or solution (Logos)
5. Resolution (40-45 sec): Leave them with clarity and reframed thinking (not a hard sell)
Brand requirements:
- British English grammar and vocabulary throughout
- Clarity and precision over hype or emotion
- Measured, intelligent, slightly understated tone
- Natural sentence flow, correct tense usage
- No slang unless contextually appropriate
- Calm, credible, refined delivery
Target length: 30-45 seconds when read aloud (approximately 90-135 words)
The four problem pillars are:
1. Debt - inherited financial burden on younger generations
2. Surveillance - privacy erosion and institutional monitoring
3. Corruption - captured and compromised systems
4. Stagnation - lack of innovation and progress
Write a voiceover script addressing [PILLAR NAME]. The script should feel conversational when spoken, maintain British English standards, and follow the five-part structure above. Do not include headings—only the script text.
Example Output Request: "Write a script about Corruption that focuses on how institutions serve themselves rather than the people."
ElevenLabs Voiceover Generation Guide
Setting Up ElevenLabs for Logos Content
- Account Setup:
- Create an ElevenLabs account at elevenlabs.io
- Select a subscription tier based on your production volume
- Familiarise yourself with the voice library
- Voice Selection:
- Priority: British English voices for brand consistency
- Tone: Look for voices described as "authoritative," "clear," "professional," or "conversational"
- Gender: Test both male and female voices to see what resonates with your audience
- Voice Settings:
- Stability: 60-75% (allows natural variation without sounding unstable)
- Clarity + Similarity Enhancement: 70-80% (maintains voice character while ensuring clarity)
- Style Exaggeration: 20-30% (subtle emotion without overdoing it)
- Speaker Boost: Enable if available (improves audio quality)
- Script Preparation Before Generation:
- Remove all headings and formatting
- Add natural pauses using commas and full stops
- Use ellipses (...) for dramatic pauses
- Break long sentences into shorter ones for better pacing
- Read the script aloud yourself first to catch awkward phrasing
- Generation Process:
- Paste your script into ElevenLabs
- Select your chosen British English voice
- Apply the settings above
- Generate and listen to the full output
- If pacing feels off, adjust punctuation and regenerate
- Download as high-quality MP3 or WAV
- Quality Control:
- Listen for mispronunciations (especially technical terms like "decentralised")
- Check that emphasis falls on the right words
- Ensure British pronunciation is maintained (e.g., "privacy" not "priVACY")
- Verify the tone matches Logos' measured, authoritative brand voice
- Pronunciation Adjustments:
- If AI mispronounces words, try phonetic spelling: "Logos" might need to be "LOH-gos"
- Use ElevenLabs' pronunciation library if available
- For persistent issues, slightly rephrase the sentence
- Batch Production Tips:
- Generate all four pillar scripts in one session for voice consistency
- Save your voice settings as a preset
- Keep a library of approved voice outputs for reference
- Document which voice and settings work best for future production
Audio File Management:
- Name files clearly: "Logos_Debt_Pillar_VO_v1.mp3"
- Keep raw AI output separate from edited versions
- Maintain a backup of all voiceover files
- Export at minimum 192kbps for quality

Video Editing Tutorials
This section provides a streamlined approach to editing Logos content in CapCut, along with curated tutorial resources to help you master the essential techniques quickly.
CapCut Editing Workflow for Logos Content
Why CapCut?
- Free and accessible on mobile and desktop
- Intuitive interface suitable for beginners
- Built-in caption generation (requires manual correction)
- Extensive copyright-free music and sound effects library
- Easy export settings for social media platforms
Basic Workflow Overview:
- Import Assets:
- Voiceover audio from ElevenLabs
- B-roll footage or stock video
- Logos branding assets (logo, end cards)
- Background music (copyright-free only)
- Timeline Assembly:
- Place voiceover on primary audio track
- Layer B-roll footage over voiceover, cutting to match narrative beats
- Add background music at 15-20% volume (should not overpower voiceover)
- Visual Enhancement:
- Add text overlays for key phrases or statistics
- Apply subtle transitions between clips (cuts or quick fades—avoid excessive effects)
- Include Logos logo watermark in corner (small, unobtrusive)
- Add end card with "logos.co" and call to action
- Captions:
- Use CapCut's auto-caption feature
- Critical: Manually review and correct all captions for accuracy
- Style captions for readability: white text with black outline or background
- Ensure British English spelling in captions
- Colour Grading & Effects:
- Keep colour grading subtle and professional
- Maintain visual consistency across all clips
- Avoid overly saturated or filtered looks
- Use effects sparingly—clarity over flashiness
- Audio Mixing:
- Voiceover should be loudest element (-6dB to -3dB)
- Background music at -20dB to -15dB
- Add subtle fade in/out to music
- Ensure no audio clipping or distortion
- Export Settings:
- Resolution: 1080x1920 (9:16 vertical for Instagram/TikTok) or 1080x1080 (1:1 square for X)
- Frame Rate: 30fps
- Bitrate: High quality setting
- Format: MP4
- Platform-specific: Use CapCut's Instagram Reel or TikTok export presets when available
Essential Editing Techniques for Logos Content
1. Dynamic B-Roll Cutting:
- Cut B-roll every 2-4 seconds to maintain visual interest
- Match cuts to voiceover emphasis points
- Use a mix of wide, medium, and close-up shots
- Ensure footage thematically matches the narration
2. Text Overlay Best Practices:
- Animate text with simple entrance effects (fade, slide)
- Keep text on screen long enough to read comfortably (minimum 2 seconds)
- Use maximum 8-10 words per text overlay
- Position text in the centre or lower third to avoid platform UI overlap
- Maintain consistent font and colour scheme (refer to Logos brand guidelines)
3. Pacing & Rhythm:
- Match visual cuts to the natural rhythm of the voiceover
- Use faster cuts during high-energy sections
- Allow breathing room during important points
- Build momentum toward the resolution/call to action
4. Copyright-Free Assets:
- Music: Use CapCut's built-in library or sources like Epidemic Sound, Artlist, or YouTube Audio Library
- Footage: Pexels, Pixabay, Unsplash (video sections), Coverr
- Always verify licensing before using any asset to ensure that you have the necessary permissions to utilise those assets
- Keep a library of approved, on-brand assets for quick access
Quick Reference: 30-Minute Editing Checklist
For experienced editors, here's a streamlined workflow to produce one Logos video in approximately 30 minutes:
- Minutes 0-5: Import all assets, place voiceover on timeline
- Minutes 5-15: Add and cut B-roll footage to match voiceover
- Minutes 15-20: Add captions (auto-generate + manual correction)
- Minutes 20-25: Add text overlays, logo watermark, end card
- Minutes 25-28: Add background music, mix audio levels
- Minutes 28-30: Final review, colour adjustments, export
Pro Tips:
- Create CapCut templates with Logos branding pre-loaded
- Build a library of pre-approved B-roll organised by theme
- Use keyboard shortcuts extensively (learn the top 10)
- Batch similar tasks (e.g., caption all videos in one session)
- Keep a swipe file of high-performing edits for inspiration
